Kontakt: Calle Österberg
Volvo is Sweden’s largest company and one of the world’s most respected brands. Therefore, it is with great pride that we can now present the entire brand campaign that we have developed together with our friends at Volvo Construction Equipment. The campaign is called “Building Tomorrow” and includes everything from strategy, concept, and ideas to films, photos, reports, calendar production, and advertising from three unique projects that primarily reflect Volvo’s sustainability strategy.
Together with Volvo, we selected three unique projects where sustainability was the focus. For each project, we created content and told the story of the project itself as well as how Volvo’s machinery and dealers facilitated the construction.
In Jokkmokk, we told the story of the world-famous Icehotel. In Qatar, Lusail City is being built, a huge project where sustainability is central, and in Jeffreys Bay, South Africa, wind turbines are being built where the local community also benefits from the profits.
The editorial material was used both in Volvo’s customer magazine and in National Geographic.