Kontakt: Roger Brovik
With 125,081 vehicles sold (2021), 260 dealers and 7,750 employees in 13 countries, Hedin Automotive is one of Europe’s leading suppliers of vehicle and mobility services.
Our first assignment was to position the brand on the Swedish market and to create a long-term communication concept adapted to Hedin’s reality and fast-moving business agenda. Once this was done and delivered, the same thing was done in the European market. There was also a requirement to improve and adapt the visual identity at all levels.
Our More For You concept is now being implemented across Europe, from internal strategies to retailers and online of course.