We create friendships, big enough to grow, deep enough to last, smart enough to change.

How we think

Brands, products and services are defined by people – not companies, markets or target groups. And since people are both emotional and intuitive, our day-to-day is basically to turn cold numbers into warm experiences. We like to say that we create friendships. Because your brand, product or service is no longer what you say it is. It's what your friends, and their friends say. This mindset also includes our client-agency relations. The best and most effective work is always done in close collaboration with our clients – as dear friends.


What we do

Strategic branding | Creative advertising | Digital experiences

We are driven by ideas. A full service agency that turns strategic and tactical business objectives into creative solutions that generates profitability and added value to your company.


Examples of customers

Göta Energi, Malmstolen, Jabo, Nexans, Jotun, Göteborg & Co, Frölunda Torg, Nordic Wellness, Göteborgs Stadsmission, Sveriges Stadsmissioner, Volvo Trucks, Volvo CE, Volvo Financial Services, Serneke Group, Serneke Bostad, Chalmers, Stena Line, Stena AB, IEMS, Griffeye, Cochlear, C More, Hans Andersson Recycling, Tele2, Stayhard, IFK Göteborg, Itab, AstraZeneca, CSL Behring, Indivior, Coloplast, Semper, Chiesi, Navamedic med flera.


We continuously work with quality assurance of our customer collaboration according to Regi's quality assurance process. Read more on https://regi.se/kvalitet.


Dear Friends is co-owned by staff at Dear Friends, as well as through external financiers.